Who Is The Most Followed Bachelorette? A Look At The Most Popular Stars

JoJo Fletcher, who appeared on season 20 of *The Bachelor* in 2016 and was the lead on season 12 of *The Bachelorette* that same year, has a huge following on Instagram, boasting over 2.6 million followers. She regularly connects with her fans through product giveaways, often partnering with home furniture brand Abbyson Home and other brands.

JoJo’s popularity on Instagram can be attributed to several factors. First, her time on both *The Bachelor* and *The Bachelorette* gave her a significant platform and exposed her to a large audience. Second, she’s known for being genuine and relatable, which has resonated with her followers. She frequently shares glimpses into her personal life, including her relationship with her husband, Jordan Rodgers, and their home renovation journey. These glimpses offer a personal touch that fans appreciate and connect with. Third, she strategically uses Instagram to promote her brand partnerships, which are often with companies that align with her interests and values. This approach has helped her build trust with her followers and create a loyal following.

JoJo’s large Instagram following is a testament to her ability to connect with her audience, maintain a consistent brand, and leverage her platform to build a successful career beyond the world of reality TV. She continues to use her platform for good, promoting positive messages and inspiring her followers to live their best lives.