Is Burton Still Privately Owned? The Truth Behind The Brand

Burton Snowboards is a company that has always been committed to sustainability, and they are the first snowboard company in the world to become a certified B Corporation. This is a significant achievement, as it demonstrates their commitment to ethical and sustainable business practices. Donna Carpenter is the owner of Burton and she runs the company from their headquarters in Burlington, Vermont. They have offices around the world in places like Austria, Japan, Australia, Canada and China.

It’s important to note that Burton has a long history of being privately owned. While they are a major player in the winter sports industry, they haven’t been bought out by a larger corporation. This means that they have the flexibility to make decisions that are in the best interests of the company and their employees, without being influenced by shareholders or investors.

Private ownership also allows Burton to maintain their unique culture and focus on their core values, such as sustainability and innovation. This has helped them to build a strong brand that resonates with customers who appreciate their commitment to quality and ethical practices. Being privately owned also means that they can take risks and invest in new technologies without worrying about short-term profits. This has allowed them to stay at the forefront of the snowboarding industry and continue to develop new products that push the boundaries of what’s possible.